CleanApps.Org News Articles

  • New Enforcements Affecting System Utility Apps

    New Enforcements Affecting System Utility Apps   Presented by Dennis Batchelder, CEO AppEsteem Thursday, November 18, 2021 10AM Pacific Are you marketing a system utility app and offering free system scans and fixes? If so the AV Industry has updated new rules...
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  • Push Notification Traps – From Utilities to E-Commerce

    Seats are limited.  Sign up now. Push Notification Traps From Utilities to E-Commerce Presented by Gaurav Sethi, CEO Virus Positive Technologies September 30th, 2021 8am (Pacific) Browser push notifications were introduced years ago as a useful tool that kept...
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  • Avoiding Google Ad and Extension Disapproval and Understanding Their New Keyword Approach

    Seats are limited.  Sign up now. Avoiding Google Ad and Extension Disapproval and Understanding Their New Keyword Approach July 29th, 2021 8am (Pacific) Yes, Google Ads gets it wrong sometimes. So, what can you do about it? This CleanApps.Org presentation is part of a...
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  • Secrets of Successful Browser Extensions

    The event has been postponed so get on the waitlist!Secrets of Successful Browser Extensions New Date TBD (Sign up to get the direct links to the session emailed to your calendars when this is scheduled). Find out what makes al web extension successful in the Chrome...
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App Reputation: The Only Path to Prosperity

App Reputation: The Only Path to Prosperity

Your apps exist in a complex and highly competitive marketplace that continues to evolve guidelines to maintain a high degree of compatibility, engagement, and security. Apps are changing our world. The holy grail of success is to have an excellent reputation, but best intentions aren’t enough to achieve it. Trust is the key to a good reputation The dictionary defines trust as confidence in the integrity …

Breaking News Webinar: Section 230 / Ninth Circuit Ruling: Enigma Perspective

Breaking News Webinar: Section 230 / Ninth Circuit Ruling: Enigma Perspective

Announcing our member-only web conference for your opportunity to get the inside scoop and perspective on how this newsworthy event may impact your business. Most of you are probably aware of Section 230 (https://is.gd/gIxPga), the loosely defined legislation which, in summary, says that “No provider or user of an interactive computer service shall be treated as the …

How to be Successful with Email

How to be Successful with Email

We’ve heard many people complain that email marketing doesn’t work, but after you hear from special guest Olivier Merz of Badsender.com, you may well change your mind. So please join us for the next CleanApps.org Mastermind Session on Wednesday, June 26, at 9 am Pacific, 12 Noon Eastern, and 6 pm Paris time. And learn …

Controlling Wayward Affiliates

Controlling Wayward Affiliates

We just finished another terrific webinar today. The subject: How to Control Wayward Affiliates. Special guest and CleanApps.org member Will Treves of Ask generously shared what he called “the Ask playbook” on how to combat this very difficult and perennial challenge. The presentation and conversation were lively, and Will fielded a number of questions …

Should Deceptors Get a Grace Period?

Should Deceptors Get a Grace Period?

If Yes, for How Long? For the last several months, many responsible businesses have been working like mad to comply with new app requirements that AppEsteem – a company that certifies apps – and Microsoft announced (regarding Unwanted Software) they would apply in their review of apps. Perhaps the most controversial subject relates to …

CleanApps.org at Duke University

CleanApps.org at Duke University

Evangelizing for a Safer Internet At the invitation of former Deputy Secretary of the U.S. Department of Treasury and former Governor of the Federal Reserve Board, Sarah Bloom Raskin, I spoke two weeks ago to a cybersecurity class that Governor Raskin is teaching at Duke University in Durham, North Carolina. The class is …

GDPR/Privacy for App Vendors

GDPR/Privacy for App Vendors

Helping App Vendors Respect Consumer Privacy With privacy concerns swirling worldwide, and with advertising platforms including Google and Bing announcing new compliance requirements for advertisers, it was great to devote our most recent webinar to GDPR and privacy compliance. The webinar featured Alex Lloyd from OneTrust, one of the leading providers of privacy management …

Press Release – November 6th 2018

Press Release – November 6th 2018

CleanApps.org Announces Formation Amid Growing Concerns About Internet Privacy and Security. Aiming to Create a Safer Internet, First-of-its-Kind Non-Profit Group Promotes a Safe App Marketplace that Protects Consumers November 6, 2018, SEATTLE, WASHINGTON – CleanApps.org, the first of-its-kind non-profit group focused on curing some of the most intractable consumer-protection ills on the internet while …

Welcoming Our First 20 Members

Welcoming Our First 20 Members

And Inviting More to Join! Exhilarated by the enthusiasm of our first 20 members, CleanApps.org is now seeking other app makers and related businesses who want to join our mission to create a fair and profitable app marketplace and an internet where consumers are respected. We look forward to getting everyone engaged and contributing to …

Official Launch

Official Launch

We’re thrilled to announce today that CleanApps.org has officially launched. A non-profit organization, we already have bylaws, membership agreement, Board of Directors, and a full-time executive director (for more about the team, see https://www.cleanapps.org/our-team/). And we have a stirring mission: helping responsible app makers (and related businesses) thrive, while ensuring a fair app marketplace where …